Objection Tracking Agent

The agent runs as soon as a call transcript finishes processing. It records every objection from the call, including those the rep answered on the spot, so the deal keeps a complete history.

• Trigger: A call transcript finishes processing
• Include: Every objection, whether it was answered on the call or not

Next, the agent pulls the transcript that triggered the workflow and keeps each objection exactly as the buyer said it. The original wording matters because objections that sound similar, such as price and budget, can need different answers.

• Source: The call transcript that triggered the workflow
• Wording: Keep each objection in the buyer’s own words

To spot repeat objections, the agent checks the opportunity’s objection and risk fields alongside earlier call transcripts. This shows whether the buyer has raised the same concern before or whether it is new to the deal.

• Fields: Objection and risk
• Calls: Past transcripts

The agent records each objection in the buyer’s own words and classifies it as price, product, timing, authority, or risk. It also compares the objection with the deal’s earlier objections to identify whether it is new or a repeat.

For every objection in the deal register, the agent checks the transcripts and marks it answered or still open. A repeated objection stays open unless the conversations show that somebody answered it.

Finally, the agent emails the rep a nudge showing which objections are still open, together with the updated register. It keeps one register for the whole deal, so an objection raised during discovery remains visible when the deal reaches close.

• Recipient: The rep on the deal
• Optional recipient: The rep’s manager
• Scope: One objection register per deal